Kiruv on the Campus


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My brother Aharon Dovid is 16 years younger than I am. He was born when I was in the 11th grade. When I am with him and some of his students, he likes to introduce me as his younger sister. The students look a little shocked, but it always gets a good laugh.

Aharon Dovid, also known as Rabbi E, is an expert at getting people to laugh and connecting to others. All the things he used to do that annoyed his teachers when he was in school he now uses for his career. To be a kiruv professional, you need those skills. Aharon Dovid works as a kiruv rabbi on the NYU campus, where the students he meets love him and look up to him. I know he is always busy, but I am not sure what he does all day. I thought it would be interesting to hear about his activities, goals, what he considers a success, and whether things have changed since the war in Israel began.

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Devora: What is your job and who hired you?

 

Aharon Dovid: I work for an organization called Meor, together with R’ Aron Grossman, Rabbi Eliyahu Greenberg, and additional staff. Meor pays our salary, and our job is to connect to as many Jewish students as we can and to teach them about Judaism. There are thousands of Jewish students in NYU, and many of them know almost nothing about Judaism. I want to help as many students as I can reach their Jewish potential.

 

D: How do you get students to come to your programs?

 

AD: There is the old-fashioned way and the techy way. The old-fashioned way involves standing behind a table in a park near NYU at the beginning of each semester and asking people who pass by if they are Jewish. Most of the people ignore me, some say no, and occasionally, they will admit that they are Jewish. (I assume they are telling me the truth.) Then I ask them if they would like to come over and say hello to a nice rabbi. I tell them about the programs we run and welcome them to participate. The techy way is to attract students through Instagram.

 

D: Have things become more difficult during this time because of the war in Israel? Are you afraid to identify yourself as a Jew around a college campus?

 

AD: No one has bothered me personally, but it is a little unnerving to walk past a demonstration calling for the destruction of Jews. The situation has actually been good for “business.” The Jewish students are more aware that they are Jewish and more likely to respond to my requests.  Just as an example, I was trying to get a certain student involved for a while, but he was not interested. When the war started, he became a pro-Israel activist. I met him one day; he ran over to me and said, “There is a pro-Palestinian protest going on now. Will you come and sing Am Yisrael Chai?” – which I did.

 

D: What kinds of programs do you run?

 

AD: We have a few different kinds of programming. Some of it is open to whoever wants to come – like a big Shabbat dinner every month, rallies for Israel, and WhatsApp contests. In one contest, I post a video with Jewish content. Everyone who responds to the video and shares their takeaway is entered into a raffle.

Recently we gave out bracelets that said “echad” and asked students to wear them. We also sponsor trips to Israel and to Poland.

We have more advanced programming for students who have expressed an interest. We pay a stipend to students who attend a weekly learning class and come to two Shabbatons per semester.  Eventually, we hope to get students to come learn without needing a stipend.

 

D: I know you have a program called a podcast fellowship. What is that?

 

AD: The podcast fellowship has been very successful, with about 3,000 participants. The idea came about when I had a student who was very interested in our classes but lived too far away to attend. I hadn’t seen her for a while, and when I met her again, she had drifted away and was no longer connected to Judaism. I made her an offer: How about if you listen to 10 podcasts that I will send you and write a summary of each. I offered to send her a stipend of $150. She was thrilled. A couple of days later I had a well-done summary in my inbox, but I never saw the girl again.

I met another two girls and offered them the same thing. They were very excited, but they never finished all 10 podcasts. Then we had another idea: Instead of offering 10 podcasts for $150, I suggested one podcast for $15. Instead of asking the students to write a summary I connected them to local people to whom they could repeat the podcast. That way, there would be instant gratification and a personal connection.

One day, I invited an Israeli student out for coffee. He arrived on a motorcycle. He lived in Manhattan, so I asked him where he parks the motorcycle in Manhattan. He said he chained it to a pole in front of his apartment. “Doesn’t it get towed away?” I asked. He explained, “Policemen know how to give tickets for speeding or double parking, but when they see a motorcycle chained to a pole, they are not used to that, so they just leave it alone.”

What a great idea! I would put signs about our podcast fellowship all over Manhattan and see if I got a response. It worked! But even though the police did not take this guy’s motorcycle, my signs kept on getting torn down and disappearing. There was a Muslim man selling halal food from a truck near the sign. We pay him $100 a month to take care of our sign! We are the only kiruv organization in America that has our Muslim cousins working for us.

When we started getting many calls from around the world to join the podcast fellowship, a former graduate of our campus programing, Rabbi Tuvia Kopstein, took over this project. Once, after Shabbos, I turned on my phone and saw 95 applications for the podcast fellowship. A student later explained that a Jewish comedian has posted a picture of our sign with the heading, “I think I’ll quit my day job.”

 

D: What do you consider success with a student?

 

AD: I have no control over what students choose to do. My goal is for the students to grow Jewishly. The path they choose is up to them. 

 

D: I know you named one of your daughters, Shevi, after a former student who passed away at a very young age. It is real evidence of the connection between you and your students. Tell us about Kirstin.

 

AD: When I was working at the University of Michigan, I oversaw an apartment house with a few apartments that I rented out. Once, after Shabbos, I saw 19 missed calls from one of my tenants. It turns out that she wanted to break her lease because she got a flea bite. I advertised an apartment for rent, and a young woman responded. Her name was Kirstin Quinzy. When she came to look at the apartment, she saw that we were having a program. I explained that it was a program for Jewish students. “I am Jewish,” she informed me.

A few months later, I met her again and she was holding a sign saying, “Dialogue for Peace.” She asked me if I knew any Palestinians she could talk to. She explained that she was trying to create a new program for Jews and Palestinians to talk to each other.

“Who is going to represent the Jewish side?” I asked. She said she was. I said, “But you don’t know anything about Judaism.” We agreed to learn together about Judaism so she could know more. One thing led to another, and she went on our Israel trip and settled in Israel.

Tragically, soon after she had her first son, she passed away from cancer. The night after her petira, my wife and I were driving to the hospital to have our seventh child, and I said, “If we have a girl, let’s name her Elisheva after Kirstin.”

We just had a get together for Kirstin’s yartzheit because her son became bar mitzvah, and we all shared memories of his mother. Kirstin was a wonderful success story and was very close to my wife and the rest of our family.

 

D: I find this fascinating. I have a much clearer idea of how you spend your time and the creative programs that you run. I am proud to be related to you. If anyone reading this article would like to help Aharon Dovid in his holy work, you can be in touch with him at  rabbie@meor.edu.


Sidebar

 

Everyone Has a Story

 

As my brother Aharon Dovid told me, you never know what will light a spark. His job is to open the door to Judaism; how far people take it is up to them. In our Baltimore community, there are many people who have chosen to join the frum community even though that is not how they were brought up. For some it was a personality, for some it was a book, and for some it was a Shabbos invitation. Here are some of their stories:

Lisa* was recruited to the frum life by the legendary Rabbi Meir Schuster, “the man at the Kotel.” Rabbi Schuster approached her and asked if she was interested in learning about Judaism. She answered that she might be but not yet. A few months later, she came back to the Kotel, and Rabbi Shuster approached her again.  He remembered her name, what kibbutz she worked on, and whatever else she had told him the last time they met. The fact that he cared enough to remember the details of one young woman among hundreds lit a spark with Lisa. Not long after, she returned to the Kotel to find Rabbi Schuster and set out on the path to a religious life.

Rivka,* the daughter of survivors, grew up in the 1950s and ’60s. Although her family was not frum, being Jewish was a major theme in their lives. In high school, Rivka joined Young Judea, a Zionist organization. Although it was not a religious organization, they kept kosher and accommodated religious members. In fact, it was at their national summer camp that Rivka first heard bentching. After high school, Rivka went on Young Judea’s year-long Israel program. There, one of the teachers was frum and introduced her to a book called The Modern Jew Faces Eternal Questions. That book convinced her of the truth of the Torah, so when it came time for the kibbutz part of the program, Rivka chose to go a religious kibbutz. Returning to the U.S., she went to Stern College to learn about her new lifestyle. Thus began a lifelong journey.

Leah* was a musician, whose professor invited Jewish students to his house for Shabbos. Once, there was a miscommunication, and the professor was not home when she arrived shortly before Shabbos. Leah decided to knock on the door of the neighbors, who welcomed her to stay with them. Leah continued to come to that family for many weeks. Today she is married to a rabbi and still keeps up with her “Shabbos family,” to whose influence she attributes her observance.

 

* a pseudonym

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